Fashion’s Photoshop Fallacy
Fashion magazines seem dead-set on portraying freakishly thin women on their covers and further thinning and polishing them in post production... Read More
Slogan slagging: FNB use unnecessary force
FNB’s ‘Steve’ campaign is surely doing a great job for them. It’s creating the perception that their features are suprior... Read More
Who’s up for Movember?
Its Movember, and guys all over the world is growing some ‘stache. Check out the beautiful Movember South Africa website. http://za.movember.com/ Read More
Perception warfare
As brand and marketing folk we firmly believe we are in the perception business. Interesting news broke this morning. Gilad Shalit an Israeli... Read More
Weakness to strength
I noticed something today about Woolworths shopping bags.. They’re green. They claim they’re made from a percentage of recycled material... Read More







Most Recent Comments
The ANC really did a great job of publicising this piece and exhibition. As hard as it may have been to swallow.. simply ignoring it would have created far less attention and as a result 'defamation'. Personally I think you've made it as a politician when you not only draw the scorn of artists but also ignore it. Andre
Not sure who designed it, but they did tell me they're about to roll out more of these Andre
A really significant investment in retail communication and functional interaction - head and shoulders ahead of the competition - Anybody know who designed it? Is it a one off? R/M sqm? Graham Leigh
I heard that Ad I also immedialy associated it to an attck on ABSA. I do however think that if comparitive advertising is done is subtle and clever was such as in this case, we need not be over sensitive. We all afterall knew who FNB was bashing their Steve campaing, its all the other 3 banks with Absa included. Lazola
Just saw this - Amazon to open their first physical store: http://www.psfk.com/2012/02/amazon-real-life-store.html Andre