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Like the “Like” button
One of the most recognizable icons in the online space, the Facebook “Like” button has become part and parcel of the company’s brand. “Liking” a page on Facebook is a way to provide positive feedback and to connect with things that the user cares about on the social media site. It also allows the user to connect to content through social plugins or advertisements both on Facebook itself... Read More
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POSTED ON 7/5/2012.
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Redefining the retail bank: Dot FNB
FNB continue to build competitive advantage over their Big Four counterparts. Recently they’ve rewired their offering and communication to focus on benefits and value. In another milestone they have just launched their new branch concept: Dot FNB is a high-tech, service geared, cashless environment (except for ATMs) that’s said to be “a whole new level in banking efficiency”. The... Read More
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POSTED ON 29/4/2012.
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Chupa Chups – designed by sucker for cash, Salvador Dali
Here’s an interesting fact: the iconic identity for the pioneers of sweets on sticks, Chupa Chups, was designed by Salvidor Dali. Apparently he insisted on positioning the logo on top instead of on the side.. creating the classic top down view of these lovely suckers. Read More
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POSTED ON 12/3/2012.
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Johnny Cash Project: reinventing the music video
Picked this up at Design Indaba: The Johnny Cash project may be the coolest music video I’ve ever seen, in that it’s constantly reinterpreted and made by the fans. Chris Milk, a music video director, who conceptualised the project with Aaron Koblin (a real time data visualization guru), said that music was such a personal experience, while music videos mostly depict the directors own interpretation... Read More
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POSTED ON 12/3/2012.
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Ideas to Successfully Reach Consumers in Africa
After twelve years of building brands in Africa and over 100 trips throughout the continent, Gary Harwood shares some of his personal insights into the secrets to marketing success. If this picture makes you smile rather than laugh, if it has you nodding your head not shaking it, then you ‘get’ Africa. Most people don’t. George Kimble, the famous American geographer was so right when... Read More
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POSTED ON 1/2/2012.
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Thumbs down on thumbs up
A disturbing trend in advertising seems to come from a misguided idea that mirroring Facebook and social media’s iconography in ads will somehow make brands more relevant to today’s hyper connected consumer. Kia seem to have based their whole current international communication campaign around the idea of “like” and individuality. The TV ads are so awful we wont even show them... Read More
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POSTED ON 30/1/2012.
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Ephipheo – it’s an ephiphany in a video
We love cool ideas and new ways of doing things. Here is a video from an awesome company called Epipheo. Got a story to share? An idea to share... Read More
Benefit driven communication for benefit driven consumers
As with many categories, banks in SA have pushed mushy sentimental messages for as long as I can remember. Absa tried to convince people, “My... Read More
Game changing camera
Technology is marked by those innovations that start a whole new leg of the journey. The Lytro looks to be one of these. It’s a camera... Read More
The raw web
In the attention economy, everyone wants you to log in. They want your details, demographics, interests, shoes size and profile so they can... Read More
Technology’s answer to fireflies, our answer for launch invitations
Don’t you love it when you find ‘just the thing’? Our advertising ladies spotted these jars by Consol Glass that have built... Read More
Eugene the dancing dog
A video by our own Leanne: Eugene the dancing dog – a metaphor for one person’s struggle with how social media has turned everyone’s... Read More
Why I Am Leaving Goldman Sachs: Culture
Beyond being a PR nightmare, the controversial op-ed piece in the New York Times by former Goldman Sachs Director Greg Smith, is really about... Read More
Jobs at HKLM: Senior Brand Consultant – Cape Town
HKLM is looking for a Senior Brand Consultant with a minimum of five years work experience in communications / marketing / branding and a communications... Read More
Jobs at HKLM: Strategist JHB
UPDATE: thanks for your interst, this position has been filled. Overview: HKLM is a strategic brand and communication design consultancy. With... Read More
Chupa Chups – designed by sucker for cash, Salvador Dali
Here’s an interesting fact: the iconic identity for the pioneers of sweets on sticks, Chupa Chups, was designed by Salvidor Dali. Apparently... Read More
We’re turning 9! Help us spread the love
For our 9th Birthday we’re spreading some love and Just One Child will be the recipients of our charity drive. We’re collecting... Read More
Johnny Cash Project: reinventing the music video
Picked this up at Design Indaba: The Johnny Cash project may be the coolest music video I’ve ever seen, in that it’s constantly reinterpreted... Read More
Most Recent Comments
The ANC really did a great job of publicising this piece and exhibition. As hard as it may have been to swallow.. simply ignoring it would have created far less attention and as a result 'defamation'. Personally I think you've made it as a politician when you not only draw the scorn of artists but also ignore it. Andre
Not sure who designed it, but they did tell me they're about to roll out more of these Andre
A really significant investment in retail communication and functional interaction - head and shoulders ahead of the competition - Anybody know who designed it? Is it a one off? R/M sqm? Graham Leigh
I heard that Ad I also immedialy associated it to an attck on ABSA. I do however think that if comparitive advertising is done is subtle and clever was such as in this case, we need not be over sensitive. We all afterall knew who FNB was bashing their Steve campaing, its all the other 3 banks with Absa included. Lazola
Just saw this - Amazon to open their first physical store: http://www.psfk.com/2012/02/amazon-real-life-store.html Andre