Downloads
Conference Presentations:
Gibs: Marketing concepts & innovations emerging in Africa 2011 – Gary Harwood discusses eight key steps for “building your brand in Africa”
Marketing Indaba 2011 – Andre Redelinghuys discusses HKLM’s 11 steps for building strong brands on our continent.
Brand Recognition 2010 – Sean McCoy explores some of the mechanics of recognition and why its essential for brands to have good memory triggers.
More of our past conference presentations to be made available for download here..
Most Recent Comments
The ANC really did a great job of publicising this piece and exhibition. As hard as it may have been to swallow.. simply ignoring it would have created far less attention and as a result 'defamation'. Personally I think you've made it as a politician when you not only draw the scorn of artists but also ignore it. Andre
Not sure who designed it, but they did tell me they're about to roll out more of these Andre
A really significant investment in retail communication and functional interaction - head and shoulders ahead of the competition - Anybody know who designed it? Is it a one off? R/M sqm? Graham Leigh
I heard that Ad I also immedialy associated it to an attck on ABSA. I do however think that if comparitive advertising is done is subtle and clever was such as in this case, we need not be over sensitive. We all afterall knew who FNB was bashing their Steve campaing, its all the other 3 banks with Absa included. Lazola
Just saw this - Amazon to open their first physical store: http://www.psfk.com/2012/02/amazon-real-life-store.html Andre